Can You Assign Random Gifts in Gift with Purchase (GWP) Promotions?

Contents

Introduction

How to Set Up a GWP Promotion in OMS

Step-by-Step Setup

How Priority-Based Gift Assignment Works

Example Scenario

How the System Assigns Gifts

Why OMS Doesn’t Support Random Gifts

Best Practices for GWP Promotions

Conclusion

Introduction

Want to offer multiple gift options in your Gift with Purchase (GWP) promotions? While OMS doesn’t support randomized gift assignments, you can efficiently manage gift distribution using priority settings. This guide explains how to set up and prioritize gifts for smooth order fulfillment.

How to Set Up a GWP Promotion in OMS

Step-by-Step Setup

1. Create a GWP Promotion in the OMS UI.
2. Configure these key options:
   • Add only one set of gift products: Ensures customers receive one gift per order, regardless of purchase quantity.
   • Set Priority: Defines the order in which gifts are assigned.

How Priority-Based Gift Assignment Works

Example Scenario

Suppose you offer three gift products:

• ABC1 (Priority 1 - P1)
• ABC2 (Priority 2 - P2)
• ABC3 (Priority 3 - P3)

How the System Assigns Gifts

1. The system first offers ABC1 (P1) if available.
2. If ABC1 is out of stock, it moves to ABC2 (P2).
3. If ABC2 is also unavailable, it assigns ABC3 (P3).

Pro Tip: Prioritize gifts based on stock levels and popularity to optimize customer satisfaction.

Why OMS Doesn’t Support Random Gifts

• Ensures controlled inventory management.
• Prevents unpredictable stock depletion.
• Simplifies fulfillment logistics.

Workaround: Rotate priority settings periodically to simulate variety.

Best Practices for GWP Promotions

• Monitor stock levels to avoid overselling gifts.
• Update priorities based on demand trends.
• Test promotions before launch to ensure smooth execution.

Conclusion

While randomized gift distribution isn’t possible in OMS, priority-based assignment provides a structured way to manage GWP promotions. By following these steps, you can:

• Control gift fulfillment efficiently.
• Prevent stock issues.
• Enhance customer experience.